Services — SaaSSoftware & web
From first version to paying customers, without a rebuild in between.
Multi-tenant SaaS products for founders and companies productising what they know. Built to ship fast and to survive success: authentication, billing, roles, data isolation and the boring parts done right.
SaaS platforms
The hard part of SaaS is not the first demo. It is the second year: tenants, billing edge cases, permissions, the feature a big customer needs, the migration nobody planned for.
We build platforms with that second year in mind. Authentication, organisations, roles, billing and data isolation are done early, on proven patterns, so the product can grow without a rebuild. At the same time we keep the first version small enough to launch and learn from.
You get a product your customers can pay for, a codebase your future team can inherit, and a partner who will tell you when a feature does not earn its place.
Who it is for
- Founders who need a credible first version that investors and early customers take seriously.
- Companies turning an internal tool or service into a product for others.
- Teams with a version one that cannot carry version two.
What you get
- A product your first customers can pay for, not a demo.
- Multi-tenancy, roles, billing and onboarding built on proven patterns.
- A codebase a future in-house team will thank you for.
- Product judgement: we challenge scope so the MVP stays minimal and viable.
Deliverables
- Production SaaS application on Next.js, TypeScript, PostgreSQL and Prisma
- Authentication, organisations, roles and permissions
- Subscription billing and invoicing integration
- Admin tooling, audit logging and data export
- CI/CD, monitoring, backups, security hardening and documentation
Process
How we build it
- 01
Discover
the customer, the job to be done, the pricing model and the smallest product that proves it.
- 02
Design
core flows, onboarding and the data model, including tenant isolation, agreed on a prototype.
- 03
Build
two-week cycles with working software in a preview environment; billing and auth early, not last.
- 04
Launch & grow
production infrastructure, monitoring, analytics and a roadmap driven by usage.
Good fit if
- You have validated the problem and need a product, not another prototype.
- You want a technical partner who pushes back on scope.
- You expect to hire your own team later and want a codebase they can inherit.
FAQ
SaaS platforms
From first version to paying customers, without a rebuild in between.
Multi-tenant SaaS products for founders and companies productising what they know. Built to ship fast and to survive success: authentication, billing, roles, data isolation and the boring parts done right.
Or email us athello@[PLACEHOLDER-DOMAIN]